Taylor & Francis Ltd Data Analytics for Business Deals

Product Name: Data Analytics for Business

Product Category: Books in Media

Manufacturer: Taylor & Francis Ltd

Product Features :

• No features available.

Data analytics underpin our modern data-driven economy. This textbook explains the relevance of data analytics at the firm and industry levels, tracing the evolution and key components of the field, and showing how data analytics insights can be leveraged for business results. The first section of the text covers key topics such as data analytics tools, data mining, business intelligence, customer relationship management, and cybersecurity. The chapters then take an industry focus, exploring how data analytics can be used in particular settings to strengthen business decision-making. A range of sectors are examined, including financial services, accounting, marketing, sport, health care, retail, transport, and education. With industry case studies, clear definitions of terminology, and no background knowledge required, this text supports students in gaining a solid understanding of data analytics and its practical applications. PowerPoint slides, a test bank of questions, and an instructor’s manual are also provided as online supplements.This will be a valuable text for undergraduate level courses in data analytics, data mining, business intelligence, and related areas.

Why compare prices for Taylor & Francis Ltd ?

ShopMerit works with hundreds of UK retailers to provide you with the best possible prices for Books, deals and retailer vouchers codes. So comparing prices on Books just like Data Analytics for Business is easy and also can save your hard earned cash when shopping online.

We’re pretty sure that you’ll find the best price for a Taylor & Francis Ltd at ShopMerit.com.