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Waterstones - Nice is Not a Biscuit
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Product Name: Nice is Not a Biscuit
Product Category: Books in Media
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100 lessons from one of Britain's most successful businessmen You must know businesses or leaders that seem to have it all – loyalty and success in equal measure. Do you aspire to the same, but worry that ‘nice guys finish last’? In Nice Is Not a Biscuit, Peter Mead reveals the secrets of his success, and distils a lifetime’s thought about the right way to do business. His 100 entertaining lessons include: How to be a boss and a human being at the same timeWhy trust in your brand is so preciousHow to gain a share of both heads and hearts Nice is not patting people on the head. It’s every person respecting every other person. Do that and you create a great business. It’s a credo for life.
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