COOKIE SETTINGS
You can always change your preferences by clicking on the "Cookie Settings" link at the bottom of the page. View our Privacy Policy & Cookie Policy for full details.
Product Information:
Amazon.co.uk - Handbook of Media Management and Economics (Media Management and Economics Series)
Don't miss out on future voucher deals, join our voucher alerts to be the first to benefit from these deals!
Join Voucher ListHandbook of Media Management and Economics Product Details:
Product Name: Handbook of Media Management and Economics
Product Category: Books in Media
Product Features :
- No features available.
The Handbook of Media Management and Economics has become a required reference for students, professors, policy makers and industry practitioners.The volume was developed around two primary objectives: assessing the state of knowledge for the key topics in the media management and economics fields; and establishing the research agenda in these areas, ultimately pushing the field in new directions. The Handbook's chapters are organized into parts addressing the theoretical components, key issues, analytical tools, and future directions for research.With its unparalleled breadth of content from expert authors, the Handbook provides background knowledge of the various theoretical dimensions and historical paradigms, and establishes the direction for the next phases of research in this evolving arena of study.Updates include the rise of mobile and social media, globalization, audience fragmentation and big data.
Why compare prices for Handbook of Media Management and Economics?
ShopMerit works with hundreds of UK retailers to provide you with the best possible prices for Books, deals and retailer vouchers codes. So comparing prices on Books just like Handbook of Media Management and Economics is easy and also can save your hard earned cash when shopping online.
We’re pretty sure that you’ll find the best price for a Handbook of Media Management and Economicsat ShopMerit.com.